Shark Tank season 2 episode 9 (often referred to as S02E09), originally aired on May 13, 2011, bringing another group of entrepreneurs into the Tank to pitch their businesses to the panel of wealthy investors. In this episode, founders present a variety of consumer products and innovative business ideas, each hoping to secure funding and strategic guidance from the Sharks.
As the pitches unfold, the Sharks carefully evaluate each opportunity, questioning the entrepreneurs about their sales numbers, profit margins, manufacturing costs, competition, and long-term scalability. The negotiations become intense as founders attempt to defend their company valuations while the Sharks look for businesses that can deliver strong returns on investment.
Some entrepreneurs leave the Tank with valuable deals and strategic partners, while others walk away without funding after facing tough scrutiny from the investors.
If you’re looking for a complete recap of Shark Tank Season 2 Episode 9, including the companies featured, deals made in the Tank, and business updates, you’ll find everything you need below in this episode breakdown.
Looking for more from this season? Browse the complete Shark Tank Season 2 episode guide for a full breakdown of every pitch and investment. For a ranked look at the biggest deals and most successful companies, explore the Best of Shark Tank Season 2 – Top Deals, Biggest Investments & Most Successful Companies.
About Shark Tank Season 2
Executive producer Mark Burnett and Sony Pictures Television return with another exciting season of Shark Tank, the hit business reality show where entrepreneurs pitch their ideas to a panel of wealthy investors known as the “Sharks.” Contestants must convince the Sharks that their businesses are worth investing in, often leading to intense negotiations and high-stakes deals.
The show is based on the international format Dragons’ Den, which originally launched in Japan and later became a global franchise. Over the years, Shark Tank has helped launch hundreds of companies while giving viewers a behind-the-scenes look at how real investment decisions are made.
Browse All Shark Tank Season 2 Episodes
Each recap includes the entrepreneurs, deals made in the Tank, and 2026 business updates.
Shark Tank Season 2 Episode Guide
Explore every pitch, deal, and business update from Shark Tank Season 2.
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Shark Tank Season 2 – Shark Panel Overview
During Shark Tank Season 2, the regular panel of investors consisted of Kevin Harrington, Daymond John, Kevin O’Leary, Barbara Corcoran, and Robert Herjavec, who appeared in most episodes of the season.
Season 2 also introduced guest Sharks, including Mark Cuban and Jeff Foxworthy. Mark Cuban appeared in several episodes during this season and later became a permanent Shark starting in Season 3.
Sharks in Shark Tank Season 2
The main Sharks appearing during Shark Tank Season 2 Episode 9 included:
There was no guest Shark appearing in this episode.
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We listed below every entrepreneur and business who has appeared on Shark Tank Season 2 Episode 9. Many scammers claim they’ve received big investments from the Sharks or they have been on the show. If you don’t see a business on this list, they haven’t been actually on Shark Tank. Great sources you can always check are on Wikipedia and also ABC’s episode guide.
What Happened in Shark Tank Season 2 Episode 9?
Shark Tank Season 2 Episode 9 featured four entrepreneurs pitching unique consumer products and fashion concepts to the Sharks in hopes of securing investment and strategic partnerships.
The businesses ranged from a cat training system designed to teach cats how to use a toilet instead of a litter box to a customizable shoe brand that allows women to swap different shoe tops on a single base. Other pitches included a luxury jewelry line inspired by artistic design and a fashion brand focused on high-end men’s clothing.
As the entrepreneurs presented their businesses, the Sharks carefully evaluated each opportunity, asking detailed questions about sales performance, manufacturing costs, profit margins, branding strategy, and long-term scalability.
The episode is notable for featuring several fashion and lifestyle products, giving the Sharks opportunities to evaluate businesses that rely heavily on branding, design, and consumer appeal.
Businesses Featured on Shark Tank S02E09
List with all the appearances in Season 2 Episode 9 (S02E09):
Here is the complete list of companies that appeared on Shark Tank Season 2 Episode 9.
- CitiKitty – Toilet Training for Your Cat – A cat training system that gradually teaches cats to use a household toilet instead of a litter box.
- Onesole – The Original Interchangeable Shoes – A customizable shoe system that allows users to swap interchangeable shoe tops on a single shoe base.
- Aldo Orta Jewelery – A luxury jewelry brand featuring artistic, handcrafted designs inspired by sculpture and fine art.
- Samson Martin – A maternity apparel brand that sells T-shirts displaying pregnancy due dates for expectant mothers.
Shark Tank S02E09 Highlights
- 4 entrepreneurs pitched their businesses
- The episode featured products across fashion, pet care, and consumer lifestyle categories
- Founders faced tough questions about branding, manufacturing costs, and retail distribution
- The Sharks evaluated both physical products and fashion brands
- Entrepreneurs were challenged on whether their businesses could scale beyond niche markets
Shark Tank Season 2 Episode 9 Products Summary Table
Multiple entrepreneurs appearing on Shark Tank Season 2 Episode 9 secured deals during negotiations with the Sharks.
| Company | Industry | Ask | Deal | Shark(s) | 2026 Status |
|---|---|---|---|---|---|
| CitiKitty | Pet training product | $100K for 15% | $100K for 20% | Kevin O’Leary | Active brand |
| Onesole | Fashion / footwear | $500K for 20% | No Deal | — | Limited activity |
| Aldo Orta Jewelry | Luxury jewelry | $180K for 45% | $180,000 for 50% | Daymond John Deal didn’t close | Brand visibility limited |
| Samson Martin | Maternity apparel | $50K for 15% | No Deal | — | Limited public activity |
Shark Tank Season 2 Episode 9 Snapshot
Season: 2
Episode: 9
Air Date: May 13, 2011
Sharks:
- Kevin Harrington
- Kevin O’Leary
- Barbara Corcoran
- Robert Herjavec
- Daymond John
- Total Pitches: 4
- Deals Made: 2
- No-Deal Count: 2
- Largest Investment: $180K (Aldo Orta Jewelry)
Shark Tank Season 2 Episode 9 Investment Totals & Financial Breakdown
Shark Tank Season 2 Episode 9 featured approximately $830,000 requested in capital, with $100,000 invested on air.
Financial Aggregation
Total Capital Requested: $830,000
Total Capital Invested On Air: $280K
Total Capital Invested After Filming: $100K
Highest Equity Given: 20% (CitiKitty – $100K investment from Kevin O’Leary)
Highest Valuation Asked: ~$2.5M valuation (Onesole – $500K for 20%)
Lowest Valuation Asked:~$333K valuation (Samson Martin – $50K for 15%)
Average Equity Asked: ~24%
Valuation Compression Analysis
Shark Tank Season 2 Episode 9 demonstrated how the Sharks often evaluate branding strength and product differentiation when deciding whether to invest in consumer products.
• CitiKitty, a cat toilet training kit, secured a deal with Kevin O’Leary after demonstrating strong consumer appeal and viral potential.
• Aldo Orta Jewelry, a luxury jewelry brand, impressed Daymond John with its artistic designs and fashion positioning, leading to an investment.
• Onesole, a customizable shoe system allowing interchangeable shoe tops, attracted interest but ultimately failed to secure a deal due to concerns about scaling the footwear brand.
• Samson Martin, a high-end men’s clothing brand, struggled to convince the Sharks that it could compete effectively in the crowded fashion market.
Only one deal was made in this episode. during the episode.
Key Observations
- Pet care innovation appeared in the Tank – CitiKitty introduced a unique toilet training system designed to help cats transition from litter boxes to household toilets.
- Fashion and footwear concepts attracted Shark attention – Onesole presented a customizable shoe system that allows interchangeable tops on a single shoe base.
- Luxury jewelry and designer products entered the Tank – Aldo Orta Jewelry showcased artistic handcrafted jewelry designed to appeal to fashion-conscious consumers.
- Maternity apparel appeared in the Tank – Samson Martin introduced T-shirts designed for expectant mothers that display pregnancy due dates.
Shark Tank Air Date: 05/13/11 – Season 2 – Episode 9

CitiKitty – Toilet Training for Your Cat!
| ASKED FOR | GOT | SHARK |
| $100,000 for 15% | $100,000 for 20% | Kevin O’Leary |
Entrepreneurs: Rebecca Rescate
Product Overview
The CitiKitty Toilet Training Kit is based on the concept of the disappearing litter box, a technique that has been used for decades and is supported by many cat behaviorists and veterinarians. The method gradually trains cats to transition from using a traditional litter box to using a standard household toilet.
The CitiKitty training seat is designed to sit securely under a normal toilet seat. Over time, removable training rings allow the cat to slowly adjust to using the toilet instead of litter. As the training progresses, the litter is gradually eliminated until the cat learns to balance and use the toilet on its own.
The system is designed for healthy cats that are at least three months old. Once the training process is complete, cat owners no longer need to purchase litter or clean litter boxes, making the process more convenient and hygienic.
Training times can vary depending on the individual cat, but most cats learn the behavior within a few weeks to a couple of months. Once learned, the skill typically remains even if the cat moves to a new home or uses a different toilet.
The CitiKitty kit includes a patent-pending training seat along with simple step-by-step instructions to help guide cat owners through the training process.
Because of its clever design and the convenience it offers pet owners, CitiKitty became one of the most recognizable pet training products to appear on Shark Tank.
CitiKitty Shark Tank Update (2026)
CitiKitty appeared on Shark Tank Season 2 Episode 9, where founder Rebecca Rescate pitched the cat toilet training system to the Sharks. The product demonstrated a unique solution for cat owners who want to eliminate litter boxes by teaching their cats to use a regular household toilet.
During the pitch, Rebecca asked the Sharks for $100,000 in exchange for 20% equity in the company. The idea attracted strong interest because of its simplicity, low manufacturing cost, and the large market of cat owners looking for easier pet care solutions.
After negotiations, Kevin O’Leary agreed to invest $100,000 for 20% equity, giving CitiKitty both funding and exposure from the show.
Following its appearance on Shark Tank, the product gained national attention and experienced a significant increase in sales as curious pet owners looked to try the toilet training method with their cats.
As of 2026, CitiKitty remains available through online marketplaces and continues to be recognized as one of the more memorable pet products featured on Shark Tank.
What Happened to CitiKitty After Shark Tank?
After appearing on Shark Tank, CitiKitty quickly gained viral attention due to the unusual idea of training cats to use a toilet instead of a litter box. The product received widespread media coverage and became popular among pet owners looking for a cleaner and more cost-effective alternative to traditional litter systems.
The exposure from Shark Tank helped drive a surge in demand, and the product was soon sold through major online retailers and pet supply stores.
CitiKitty’s simple design and step-by-step training approach helped many cat owners successfully train their pets, making it one of the most recognizable cat training products on the market.
Today, the CitiKitty system is still sold through various online channels and continues to attract interest from cat owners who want to reduce litter box maintenance and eliminate the cost of cat litter.
Where to Buy CitiKitty
The CitiKitty Toilet Training Kit is available through several online retailers and marketplaces, making it easy for cat owners to try the training system at home.
Customers can typically purchase the product through:
• the official CitiKitty website
• major online marketplaces such as Amazon
• pet supply retailers and specialty pet stores
The training kit includes the CitiKitty training seat along with instructions that guide owners step-by-step through the toilet training process.
Because the product is lightweight and easy to install, many customers choose to order it online and begin the training process right away.
Is CitiKitty Still in Business?
Yes, CitiKitty is still in business.
The company gained significant visibility after appearing on Shark Tank Season 2 Episode 9. The exposure helped the product reach a large audience of cat owners interested in reducing litter box maintenance and eliminating the cost of cat litter.
Over the years, the CitiKitty toilet training kit has continued to be sold through online retailers and remains a popular novelty training solution for cat owners.
Although the concept may not work for every cat, the product continues to attract attention from pet owners who are curious about training their cats to use a toilet instead of a traditional litter box.

Onesole – The Original Interchangeable Shoes
| ASKED FOR | GOT | SHARK |
| $500,000 for 20% | NO DEAL | NO SHARK |
Entrepreneurs: Dominique McClain Barteet
Product Overview
OneSole appeared on Shark Tank Season 2 Episode 9, where founder Dominique McClain Barteet pitched her innovative interchangeable shoe concept to the Sharks. The product was designed to allow customers to change the look of their shoes simply by swapping decorative tops attached to a single shoe base.
During the pitch, Dominique asked the Sharks for $500,000 in exchange for 20% equity in the company. She demonstrated how the interchangeable tops could quickly transform the appearance of the shoes, offering customers multiple fashion options without needing to purchase several pairs.
Although the Sharks found the concept interesting and recognized the creativity behind the product, they raised concerns about the competitive footwear market and the challenges of scaling a fashion brand globally. Ultimately, the company did not secure a deal during the episode.
Despite leaving the Tank without an investment, the appearance on Shark Tank helped increase awareness of the OneSole brand and introduced the product to a national audience.
OneSole Shark Tank Update (2026)
OneSole appeared on Shark Tank Season 2 Episode 9, where founder Dominique McClain Barteet pitched her innovative interchangeable shoe concept to the Sharks. The product was designed to allow customers to change the look of their shoes simply by swapping decorative tops attached to a single shoe base.
During the pitch, Dominique asked the Sharks for $500,000 in exchange for 20% equity in the company. She demonstrated how the interchangeable tops could quickly transform the appearance of the shoes, offering customers multiple fashion options without needing to purchase several pairs.
Although the Sharks found the concept interesting and recognized the creativity behind the product, they raised concerns about the competitive footwear market and the challenges of scaling a fashion brand globally. Ultimately, the company did not secure a deal during the episode.
Despite leaving the Tank without an investment, the appearance on Shark Tank helped increase awareness of the OneSole brand and introduced the product to a national audience.
As of 2026, OneSole products continue to be available online, and the brand remains known for its unique interchangeable footwear concept.
What Happened to OneSole After Shark Tank?
After appearing on Shark Tank, OneSole gained additional visibility from viewers interested in its customizable shoe concept. The brand continued developing new interchangeable designs and expanding its product line.
OneSole shoes became known for combining comfort and versatility, allowing customers to create multiple looks using a single shoe base. The interchangeable tops made it possible to match shoes with different outfits while reducing the need to purchase multiple pairs.
The company expanded its catalog to include dozens of shoe base styles and thousands of interchangeable tops, providing customers with a wide variety of fashion combinations.
Although OneSole did not receive investment from the Sharks, the brand continued selling its products through its online store and international distribution partners. The company has served customers in more than 80 countries, demonstrating the global appeal of the interchangeable shoe concept.
Today, OneSole remains one of the more creative fashion products to appear on Shark Tank, showing how entrepreneurs can introduce innovative ideas to the footwear market even without securing a deal in the Tank.
Where to Buy OneSole
OneSole interchangeable shoes are primarily available through the company’s official online store and selected fashion retailers.
Customers interested in the customizable footwear system can typically purchase OneSole products through:
• the official OneSole website
• select online fashion retailers
• international distributors in certain markets
The OneSole system allows customers to choose a shoe base and interchangeable tops, making it possible to create different looks without purchasing multiple pairs of shoes.
Because the tops can be swapped easily, many customers choose to buy several tops to match different outfits while keeping the same comfortable shoe base.
Availability may vary depending on the model and location, but the brand continues to sell its interchangeable footwear through online channels.
Is OneSole Still in Business?
Yes, OneSole is still in business.
Although the company did not secure a deal during its appearance on Shark Tank Season 2 Episode 9, the brand continued operating after the show and maintained an international customer base.
The OneSole concept remains popular among consumers looking for versatile footwear that combines comfort with customizable fashion options.
Over the years, the brand has offered dozens of shoe base styles and thousands of interchangeable tops, allowing customers to create a wide range of fashion combinations using the same pair of shoes.
Today, OneSole continues selling its products online and remains known as one of the more unique footwear concepts featured on Shark Tank.

Aldo Orta Jewelry
| ASKED FOR | GOT | SHARK |
| $180,000 for 45% | $180,000 for 50% | Daymond John /Deal didn’t close/ |
Entrepreneurs: Aldo Orta
Product Overview
Aldo Orta Jewelry is a luxury jewelry brand founded by designer Aldo Orta, known for creating bold, artistic pieces inspired by sculpture, architecture, and fine art.
Orta’s jewelry designs focus on distinctive shapes and intricate craftsmanship, often blending traditional jewelry techniques with modern artistic influences. His collections include rings, necklaces, bracelets, and earrings that are designed to stand out as statement pieces rather than simple accessories.
Before appearing on Shark Tank, Aldo Orta had already built a reputation in the fashion and jewelry industry. His work had been worn by celebrities and featured in fashion publications, helping establish the brand as a luxury designer jewelry line.
During the Shark Tank pitch, Orta showcased several of his designs and explained how his jewelry pieces were handcrafted using precious metals and high-quality materials. The brand focused on limited-production pieces with unique artistic styles, targeting consumers looking for distinctive luxury accessories.
Because of the strong design identity and fashion potential, the brand attracted attention from the Sharks, particularly those interested in fashion and lifestyle products.
Aldo Orta Jewelry aimed to expand its presence through boutiques, fashion retailers, and international markets while continuing to build recognition for its artistic jewelry collections.
Aldo Orta Jewelry Shark Tank Update (2026)
Aldo Orta appeared on Shark Tank Season 2 Episode 9, where he presented his luxury jewelry brand to the Sharks. During the pitch, Orta showcased several of his handcrafted designs and explained how his jewelry blends artistic inspiration with high-end materials.
Aldo Orta entered the Tank seeking $180,000 in exchange for 45% equity in his company. His bold jewelry designs attracted the attention of the Sharks, particularly Daymond John, who had experience building fashion and lifestyle brands.
After negotiations, Daymond John agreed to invest $180,000 in exchange for 50% equity in the company during the show. Unfortunately the deal didn’t go through after the show.
Following the show, the appearance helped introduce the designer’s work to a much larger audience, bringing additional attention to the Aldo Orta Jewelry brand.
What Happened to Aldo Orta Jewelry After Shark Tank?
After appearing on Shark Tank, Aldo Orta Jewelry gained increased recognition as viewers became interested in the designer’s distinctive artistic style. The exposure from the show helped expand awareness of the brand and its unique handcrafted jewelry pieces.
The company continued producing limited collections featuring bold designs and intricate craftsmanship. Aldo Orta remained active in the fashion and jewelry industry, focusing on creative jewelry pieces that combine artistic expression with luxury materials.
Although the brand did not become a large mass-market jewelry company, Aldo Orta Jewelry maintained a presence within niche fashion markets and continued attracting customers who appreciate artistic designer jewelry.
Today, Aldo Orta is still recognized as a creative jewelry designer whose work blends sculpture-like designs with luxury fashion accessories.
Where to Buy Aldo Orta Jewelry
Aldo Orta Jewelry pieces have been available through several purchasing channels over the years.
Customers interested in Aldo Orta’s designs have been able to purchase the jewelry through:
• the official Aldo Orta website
• boutique jewelry stores
• select online luxury fashion retailers
Because many of the pieces are produced in limited quantities, availability may vary depending on the collection and retailer.
Is Aldo Orta Jewelry Still in Business?
Yes, Aldo Orta continues to work as a jewelry designer.
The brand gained additional exposure after appearing on Shark Tank, helping introduce his artistic jewelry designs to a broader audience. While the company remains more of a niche designer brand rather than a large commercial jewelry retailer, Aldo Orta’s work continues to be recognized for its bold artistic style and craftsmanship.
His collections continue to attract customers interested in unique luxury jewelry pieces that stand out from traditional designs.
Samson Martin
| ASKED FOR | GOT | SHARK |
| $50,000 for 15% | NO DEAL | NO SHARK |
Entrepreneurs: Kim Preis
Product Overview
Samson Martin was a maternity apparel company that created unique T-shirts designed specifically for expectant mothers. The shirts featured printed due dates, allowing pregnant women to display how many days remained until their baby’s arrival.
The company was founded by Kim Preis, who developed the idea as a fun and creative way for expecting mothers to share their pregnancy milestones. The shirts quickly gained attention because they allowed women to celebrate their pregnancy journey while also creating conversation with friends, family, and strangers.
When Kim Preis appeared on Shark Tank, she explained that her company had already generated over $1 million in T-shirt sales, despite being operated from her basement. Her goal for entering the Tank was to secure investment that would allow her to expand the brand by creating a more affordable product line and scaling production.
Preis planned to grow the business by developing new maternity apparel designs, increasing marketing efforts, and expanding manufacturing to reach a wider market of expectant mothers.
However, despite the early success and strong sales numbers, the Samson Martin brand did not continue long term. The company’s website later went offline and the domain eventually appeared for sale, suggesting the business is no longer active today.
Samson Martin remains one of the more interesting early Shark Tank maternity apparel concepts, demonstrating how niche fashion products can gain traction quickly but still face challenges sustaining long-term growth.
Samson Martin Shark Tank Update (2026)
Kim Preis appeared on Shark Tank Season 2 Episode 9, where she introduced her maternity T-shirt brand designed for expectant mothers. The shirts featured printed due dates, allowing pregnant women to display how many days remained until their baby’s arrival.
During the pitch, Kim explained that she had already built a successful small business, generating over $1 million in sales while operating the company from her basement. She entered the Tank seeking investment that would allow her to expand the brand and create a more affordable product line.
The Sharks were impressed by the sales numbers but raised concerns about the long-term scalability of a niche maternity apparel brand. Ultimately, no deal was made during the episode, and Kim Preis left the Tank without securing investment.
Despite not receiving funding, the appearance on Shark Tank helped bring additional visibility to the Samson Martin brand.
What Happened to Samson Martin After Shark Tank?
After appearing on Shark Tank, Samson Martin continued selling maternity T-shirts designed to highlight pregnancy due dates. The concept remained popular among expectant mothers looking for fun and creative ways to celebrate their pregnancy journey.
However, over time the brand appeared to lose momentum. The company’s website eventually went offline, and the Samson Martin domain later appeared for sale. Public information about the company also became limited, suggesting that the business gradually shut down operations.
Although Samson Martin achieved strong early sales, maintaining growth in the highly competitive apparel market proved challenging.
Is Samson Martin Still in Business?
No, Samson Martin does not appear to still be in business.
The company gained national attention after appearing on Shark Tank Season 2 Episode 9, but the brand eventually disappeared from the market. The official website is no longer active and the domain has reportedly been listed for sale.
Today, Samson Martin is mostly remembered as one of the early maternity apparel brands featured on Shark Tank, highlighting how niche clothing concepts can gain rapid popularity but may struggle to sustain long-term growth.
Status: OUT OF BUSINESS
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Industry Breakdown – Shark Tank S02E09
Pet Products & Animal Training: 1
Footwear & Fashion Accessories: 1
Luxury Jewelry & Designer Accessories: 1
Maternity Apparel: 1
Compared to many other Shark Tank Season 2 episodes, Episode 9 leaned toward:
• Consumer lifestyle products designed for everyday use
• Fashion and apparel brands focused on design and personalization
• Pet-related innovations aimed at solving common household problems
• Entrepreneur-driven brands built around creative product concepts
• Businesses attempting to differentiate themselves through design and branding
Best Deal of Shark Tank Season 2 Episode 9 (S02E09)
CitiKitty stands out as the strongest deal from this episode.
The company introduced a toilet training kit designed to help cat owners gradually teach their cats to use a household toilet instead of a litter box.
Several factors made CitiKitty attractive to the Sharks:
• A simple but highly memorable product concept
• Strong viral marketing potential among pet owners
• Low manufacturing costs and straightforward distribution
• Clear consumer problem solved (eliminating litter boxes)
• High appeal within the large pet products market
Because of its unique concept and strong consumer interest, CitiKitty became one of the more recognizable pet products to appear on Shark Tank.
🦈 Shark Strategy Patterns in This S02E09 Episode
Kevin O’Leary focused heavily on products that could generate strong consumer demand and scalable retail opportunities.
Daymond John evaluated the fashion and jewelry brands carefully, paying close attention to branding, design quality, and market positioning.
Barbara Corcoran analyzed whether the entrepreneurs had compelling stories and unique products capable of attracting strong consumer interest.
Robert Herjavec focused on businesses that could scale beyond niche markets and achieve broader commercial success.
Kevin Harrington evaluated the products based on their potential for mass distribution and television or retail sales.
This episode demonstrates how the Sharks often prioritize products with strong branding, clear differentiation, and broad consumer appeal when making investment decisions.
Here are the final SEO sections for your Shark Tank Season 2 Episode 9 page, written in the same structure as your other episode recaps so the site remains consistent.
Why Shark Tank Season 2 Episode 9 Stands Out
Shark Tank Season 2 Episode 9 stands out because it featured a mix of creative consumer products and fashion-oriented businesses, giving the Sharks several very different opportunities to evaluate.
The episode included a cat toilet training system designed to eliminate litter boxes, a customizable shoe brand with interchangeable styles, a luxury jewelry designer presenting artistic statement pieces, and a maternity apparel company focused on pregnancy milestone T-shirts.
This variety of businesses allowed the Sharks to evaluate companies across pet products, fashion accessories, designer jewelry, and maternity apparel, each requiring different marketing strategies and distribution models.
The episode also highlights how Shark Tank often features entrepreneurs who have already built successful small businesses before appearing on the show, such as Samson Martin, which reportedly generated over $1 million in sales before the pitch.
Season 2 episodes often showcased entrepreneurs who were experimenting with creative niche markets, demonstrating how innovation and branding can play a major role in attracting investor interest.
Companies From Shark Tank Season 2 Episode 9 – Where Are They Now?
Entrepreneurs appearing on Shark Tank Season 2 Episode 9 introduced a mix of lifestyle products and fashion brands ranging from pet training systems to designer jewelry.
While some companies continued operating after the show, others struggled to maintain long-term growth.
Below is a 2026 update on the companies featured in this episode.
CitiKitty – Where Are They Now?
CitiKitty introduced a toilet training system designed to help cat owners teach their pets to use a household toilet instead of a litter box.
The product gained significant attention after appearing on Shark Tank because of its unusual but practical concept.
As of 2026, CitiKitty products are still sold through online marketplaces and remain one of the more recognizable pet training products to appear on Shark Tank.
OneSole – Where Are They Now?
OneSole created a footwear system with interchangeable tops that allow users to change the appearance of their shoes without buying multiple pairs.
Although the company did not secure an investment from the Sharks, the brand continued selling customizable footwear online and internationally.
As of 2026, OneSole products are still available through online channels and remain known for their interchangeable shoe concept.
Aldo Orta Jewelry – Where Are They Now?
Aldo Orta presented a luxury jewelry brand featuring bold artistic designs inspired by sculpture and fine art.
After securing a deal with Daymond John during the episode, the brand gained additional exposure and continued producing designer jewelry collections.
Aldo Orta remains active as a jewelry designer and continues to be recognized for his distinctive artistic style.
Samson Martin – Where Are They Now?
Samson Martin created maternity T-shirts designed for expectant mothers that display the baby’s due date.
Despite generating over $1 million in early sales before appearing on Shark Tank, the company eventually disappeared from the market.
As of 2026, the Samson Martin website is no longer active and the brand appears to be out of business.
Final Thoughts on Shark Tank Season 2 Episode 9 (S02E09)
Shark Tank Season 2 Episode 9 demonstrates how entrepreneurs from very different industries attempt to secure investment by presenting unique ideas and creative products.
The episode featured businesses ranging from pet training systems and fashion accessories to luxury jewelry and maternity apparel. This diversity highlights how Shark Tank attracts entrepreneurs from many different sectors who are looking to scale their companies.
Although not every entrepreneur secured investment, the national exposure provided by Shark Tank helped bring attention to several of the products featured in the episode.
Season 2 Episode 9 also illustrates how the Sharks often evaluate companies based on market size, branding potential, and long-term scalability rather than just the uniqueness of the product itself.
Many businesses featured on Shark Tank go on to find success even without a deal, showing that the platform can provide valuable publicity for entrepreneurs and their products.
Explore More Shark Tank Guides
• Shark Tank Season 2 Episode 7 Recap
• Shark Tank Season 2 Episode 8 Recap
• Shark Tank Season 2 – Full Episode Guide
• Best Deals of Shark Tank Season 2
Shark Tank Season 2 Episode 9 FAQs
What businesses appeared on Shark Tank Season 2 Episode 9?
Four companies pitched their products to the Sharks in this episode:
• CitiKitty – A toilet training system designed to teach cats how to use a household toilet
• OneSole – Interchangeable shoes that allow users to swap different shoe tops
• Aldo Orta Jewelry – A designer jewelry brand featuring artistic handcrafted pieces
• Samson Martin – Maternity T-shirts displaying the baby’s due date
Did any companies get a deal on Shark Tank Season 2 Episode 9 S02E09?
Yes. Two companies secured deals during the episode:
• CitiKitty received an investment from Kevin O’Leary
• Aldo Orta Jewelry secured a deal with Daymond John
Is CitiKitty still in business?
Yes. CitiKitty products continue to be sold through online marketplaces and remain popular among cat owners interested in toilet training their pets.
What is OneSole?
OneSole is a footwear brand that produces shoes with interchangeable tops, allowing users to create different styles using a single pair of shoes.
Is Samson Martin still in business?
No. Samson Martin appears to no longer be active. The company’s website is no longer available and the domain has reportedly been listed for sale.
When did Shark Tank Season 2 Episode 9 air?
Shark Tank Season 2 Episode 9 originally aired on May 13, 2011.
How many deals were made in Shark Tank Season 2 Episode 9?
Only one deal was made in this episode, while the other entrepreneurs left the Shark Tank without securing investment.

