Season 3

Season 3 Episode 4

4 Mins read

Shark Tank season 3 episode 4 introduces a towel designed for modesty when changing into and out of a bathing suit; a sweater-quilt combination; a way to keep wine fresh, a cake mix for dogs. Also: an update on a class-notes sharing site for college students. Guest shark: inventor Lori Greiner.

Season 3 Episode 4 in depth

In season 3 guest shark is Lori Greiner. Mark Cuban become a regular shark. Barbara Corcoran appears in 11 episodes.

In season 3 episode 12, the guest judge is Lori Greiner.

Lori Greiner

Lori Greiner is an American television personality, entrepreneur, and inventor. She has been known as the “Queen of QVC” since 2000 and as an investor on the reality TV show Shark Tank and its spin-off Beyond the Tank.

She wrote a book in march 2014 called Invent it, Sell it, Bank it! – Make Your Million Dollar Idea into a Reality.

Lori Greiner is also the founder and president of For Your Ease Only, Inc.

Source: Wikipedia

Lori Greiner
Photo credit: Lori Greiner / Wikipedia

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Here’s how I think of my money: As soldiers. I send them out to war everyday. I want them to take prisoners and come home, so there’s more of them.

Kevin O’Leary

We listed below every entrepreneur and business who has appeared on Shark Tank Season 3 Episode 4. Many scammers claim they’ve received big investments from the Sharks or they have been on the show. If you don’t see a business on this list, they haven’t been actually on Shark Tank. Some of the top places you can use to check are on Wikipedia and also ABC’s episode guide.

List with all the appearances in season 3 episode 4:

Shark Tank Air Date: 02/10/12 – Season 3 – Episode 4

ShowNo Towel

$50,000 for 25%
$75,000 for 25%Lori Greiner

Entrepreneurs: Shelley Ehler

ShowNo Towel is a towel that is designed like a poncho where without anyone seeing, kids can change out of their wet bathing suits.

Shelly’s idea was to sell a million dollars worth of towels to waterparks. The cost of the towels to her cost $6.50, and she wholesales them for $9.50, while they retail for $19.99.

During the Shark Tank show the creator Shelly Jehler secured investment, later did not follow through with the deal and Shelly has decided to close up.


Air Cork Wine Preserver
Photo: Amazon

Air Cork Wine Preserver

$40,000 for 30%$400,000 for 100%Mark Cuban and Lori Greiner

Entrepreneurs: Eric Corti

Wine Balloon (now sold under the name Air Cork) A product that preserves wine inside any already-opened bottle. It works by preventing the air from being in contact with the wine by inflating a balloon inside the bottle to crowd out the air.

Extending the freshness by preventing air contact with the unfinished wine. Protects wine from oxidation for 3-4 days. The taste of wine will NOT affected or altered by the balloon. They are easy to grasp, dishwasher safe, and a generous amount can be hold. 

Designed for standard size 750-ml bottles only. Lower balloon into the bottle until at wine, squeeze the bulb pump to inflate the balloon, and watch it create an airtight seal from within the bottle. Their glasses will add a touch of elegant sophistication to your barware collection, table setting, or party. 

The Swilt
Photo: theswilt

The Swilt

$30,000 for 35%NO DEALNO SHARK

Entrepreneurs: Ivori Tennelle

The Swilt is a comfy outfit that combines a sweatshirt and a blanket. The Swilt is wearing just like a normal sweatshirt but it can easily converts into a head-to-toe blanket in seconds. 

Till the time of her appearance, she’s only sold 100 units. Ivory has included foot pockets with water-resistant nylon material 

Puppy Cake Shark Tank
Photo: Amazon

Puppy Cake

$50,000 for 25%NO DEALNO SHARK

Entrepreneurs: Kelly Chaney

Puppy Cake is a canine-friendly cake mix that is safe for dogs to eat. You can have a dog bakery at home, because these dog birthday cakes come complete with frosting. Puppy Cakes is perfect dog treat recipes and allowing your dog to have their own birthday cake for dogs.

For a complete cake for dogs, these healthy treats require only water, egg, and oil. These dog cakes can be baked or used in the microwave to prepapre the best dog treats your dog will ever eat! Your satisfaction is guaranteed with the best dog birthday cake recipe Puppy Cake. Puppy Cakes are safe and healthy for your dog, unlike cakes for people.

The dog birthday cakes comes in five flavors: red velvet, peanut butter, pumpkin, carob and banana. Wheat-free dog treats and whole wheat flavors are available in the Puppy Cake dog cake mixes. Their pet food is made with all-natural, human-grade ingredients, available in wheat-free and grain-free options and is made here in the USA. These homemade dog treats take only minutes to prepare and your dog will love them.

Their whole line of gourmet dog treats including Puppy Scoops ice cream treats, Carob Chip Dog Cookies, Puppy Chillerz jello for dogs and Holiday Cookie Mix- all healthy dog treats. Makes 8 cupcakes or a double layer 6-inch cake.

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Watch full episodes of shark tank online with Amazon Video


Executive producer Mark Burnett and Sony Pictures TV and bring another season of the business-themed reality show Shark Tank where major investors, aka “sharks” pitch business ideas from contestants. The show is based on the Japanese reality show “Dragon’s Den.”

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