Shark Tank Season 13 Episode 12 aired on January 21, 2022, and featured four consumer-driven businesses spanning organic skincare, body-positive swimwear, a clinically designed hiccup treatment device, and sustainable handcrafted jewelry. The episode blended mission-led storytelling with science-backed innovation — resulting in three on-air deals and one entrepreneur leaving without funding.
If you’re looking for a complete recap of Shark Tank Season 13 Episode 12 including deals, valuations, sharks involved, and company updates, you’ll find everything below.
Looking for more from this season? Browse the complete Shark Tank Season 13 episode guide here. For a ranked breakdown of the strongest investments this season, explore the Best of Shark Tank Season 13 – Top Deals, Biggest Investments & Most Successful Companies.
About Shark Tank Season 13
Executive producer Mark Burnett and Sony Pictures Television brought another season of the business-themed reality show Shark Tank, where aspiring entrepreneurs pitch their businesses to a panel of high-net-worth investors known as the “Sharks.”
The format is based on the Japanese show Dragon’s Den, and over the years Shark Tank has launched hundreds of consumer brands into retail, ecommerce, and national distribution.
Browse all episodes from Shark Tank Season 13 below.
Each recap includes the entrepreneurs, deals made, and 2026 business updates.
Shark Tank Season 13 Episodes
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Season 13 continued the show’s trend of featuring:
• Mission-driven brands
• Direct-to-consumer ecommerce models
• Pandemic-era business pivots
• Inclusive and sustainability-focused innovations
Shark Tank Season 13 Guest Sharks
Season 13 included several guest sharks alongside the main panel.
Notable guest sharks this season included:
- Emma Grede, CEO and co-founder of Good American and founding partner of Skims
- Kevin Hart (actor and comedian)
- Peter Jones (dragon on Dragons’ Den)
- Daniel Lubetzky, (founder and executive chairman of KIND Snacks )
- Nirav Tolia (co-founder of Nextdoor)
The main Sharks appearing during Shark Tank Season 13 Episode 12 included:
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Don’t ever be enamored by what something sells for. It’s more important what you get to keep in your pocket.
Robert Herjavec
We listed below every entrepreneur and business who has appeared on Shark Tank Season 13 Episode 12. Many scammers claim they’ve received big investments from the Sharks or they have been on the show. They were not actually on Shark Tank if you don’t see a business on this list. Some of the top places you can use to check are on Wikipedia and also ABC’s episode guide.
What Happened in Shark Tank Season 13 Episode 12?
Businesses Featured on Shark Tank Season 13 Episode 12 (S13E12)
List with all the appearances in season 13 episode 12:
- Tania Speaks Organic Skincare – Organic skin and brow solutions
- TA3 Swim – Sculpting swimwear for all body types
- HiccAway – Clinically designed hiccup-stopping straw
- Tristen Ikaika – Handcrafted rings made from recycled materials
Episode Highlights
This episode delivered:
• 4 pitches
• 3 on-air deals
• $1.4 million in total capital requested
• 75% deal conversion rate
• Strong discussions around clean beauty, medical validation, and sustainability-driven branding
Shark Tank Season 13 Episode 12 Products Summary Table
The table below summarizes the companies that appeared on Shark Tank Season 13 Episode 12, including their original funding requests, whether they secured a deal in the Tank, the Sharks involved, and the current status of each business as of 2026.
This episode featured a diverse group of consumer brands ranging from organic skincare and body-positive swimwear to a clinically designed hiccup treatment device and sustainable handcrafted jewelry.
| Company | Industry | Ask | Deal | Shark(s) | 2026 Status |
|---|---|---|---|---|---|
| Tania Speaks Organic Skincare | Beauty / Skincare | $400K for 10% | $400K for 15% | Mark Cuban | Active ecommerce brand |
| TA3 Swim | Apparel / Swimwear | $500K for 10% | No Deal | — | Growing DTC brand |
| HiccAway | Medical Device / Consumer Health | $250K for 10% | $250K for 20% | Mark Cuban | Widely available online |
| Tristen Ikaika Jewelry | Sustainable Jewelry | $250K for 5% | $250K for 15% | Kevin O’Leary | Active social-driven brand |
Out of the four businesses featured in Shark Tank Season 13 Episode 12, three secured investment deals. Mark Cuban backed both Tania Speaks Organic Skincare and HiccAway, while Kevin O’Leary invested in Tristen Ikaika Jewelry after negotiating a significant equity increase.
Meanwhile, TA3 Swim left the Tank without a deal despite strong branding and product differentiation in the competitive swimwear market. The Sharks raised concerns about valuation and scalability within the apparel category.
Overall, Episode 12 highlighted how mission-driven brands and science-backed products can attract Shark investment, especially when supported by strong storytelling and clear market demand.
Shark Tank S13E12 Snapshot
Total Pitches: 4
Deals Made: 3
No-Deal Count: 1
Guest Shark: None featured in this episode
Largest Deal: $400,000 (Tania Speaks Organic Skincare)
Investment Totals & Financial Breakdown
Total Capital Requested: $1,400,000
Total Capital Invested On-Air: $900,000
Deal Conversion Rate: 75%
Financial Highlights:
• Highest Equity Given: 20% (HiccAway)
• Largest Cash Deal: $400,000 (Tania Speaks)
• Highest Valuation Ask: $5 million (Tristen Ikaika – $250K for 5%)
• Average Equity Asked: 8.75%
• Average Equity Given (Closed Deals): ~16.6%
Episode 12 demonstrated strong Shark negotiation leverage, particularly on consumer and medical-adjacent products.
Key Observations
Mission-driven brands attract Sharks — Both Tania Speaks Organic Skincare and Tristen Ikaika Jewelry leveraged strong personal stories and purpose-driven branding, which helped them secure investment despite valuation compression.
Science-backed products build credibility — HiccAway stood out because it was supported by medical research and clinical validation, making it easier for the Sharks to trust the product’s effectiveness.
Apparel remains a difficult category — Despite strong branding and a clear target market, TA3 Swim struggled to secure investment due to the competitive nature of the swimwear industry and concerns about scaling profitability.
Valuation compression remained common — All three deals required significant equity concessions from the founders, showing the Sharks’ willingness to invest only when ownership stakes justify the risk.
Practical utility beats novelty — Products that solved clear problems (such as HiccAway’s hiccup solution) received stronger investor interest than purely brand-driven lifestyle products.
Shark Tank Air Date: 01/22/22 – Season 13 – Episode 12
Tania Speaks Organic Skincare – Organic skin and brow solutions
| ASKED FOR | GOT | SHARK |
| $400,000 for 10% | $400,000 for 15% | Mark Cuban |
Entrepreneurs: Tania Speaks
Product Overview
Tania Speaks Organic Skincare offers truly unique and luxurious organic skin and brow solutions. Founded by Tania Speaks, this skincare line is dedicated to helping people achieve clear, glowing skin while perfecting their brows. Their products are cruelty-free and certified organic. All ingredients are ethically sourced from around the world and are completely free from toxins or irritants.
Tania Speaks Organic Skincare has something for everyone with a range of natural face masks, serums, cleansers, oils, lipsticks, and much more. Every product is specifically designed to nourish and protect your skin with active ingredients such as aloe vera extract, rosehip seed oil, and green tea extract for maximum effectiveness.
It has been featured on popular magazines such as Cosmopolitan, Forbes, PopSugar, TIME Magazine, Black Enterprise, Adweek, and more.
Mark Cuban invested after valuation compression from $4M to ~$2.67M implied valuation.
2026 Status: As of 2026, Tania Speaks Organic Skincare continues operating as a direct-to-consumer beauty brand focused on organic skincare and brow products. The company maintains an ecommerce presence and continues promoting its products through social media and online beauty communities. While the brand has remained relatively niche compared to major skincare competitors, it retains a loyal audience attracted to its clean beauty positioning and personal founder story.
Where to Buy Tania Speaks Organic Skincare
Interested in more Shark Tank deals backed by Mark Cuban? Explore Mark Cuban’s largest investments on Shark Tank.
TA3 Swim
| ASKED FOR | GOT | SHARK |
| $500,000 for 10% | NO DEAL | NO SHARK |
Entrepreneurs: Lelia Shams
Product Overview
Founded by Lelia Shams, TA3 Swim is located in Los Angeles, California. TA3 has created the perfect swimsuit for any body shape, as seen on Shark Tank. Leila Shams invented them after disappointing experiences with swimwear left her feeling like she had to stay home during the summer. TA3 promises to provide swimwear designed to fit all body shapes, from sizes XS to 3X.
TA3 Swim is a swimsuit manufacturer that creates swimsuits in a variety of sizes to suit different women’s figures. This company designs swimsuits that cover the entire body and differ in appeal depending on their diverse shapes and sizes. Any person, regardless of size, can purchase and wear this brand’s swimsuit with confidence.
This company began selling this swimsuit brand in 2020 when Leila Shams got a start as a fashion designer. Leila is a fashion designer who has previously worked with many top celebrities, which inspired her to start this business so she could buy something she really believed in.
Despite strong branding, Sharks hesitated around valuation, competition, and scalability within the crowded swimwear category.
2026 Status: As of 2026, TA3 Swim remains an active direct-to-consumer swimwear brand and has grown its visibility through social media marketing and influencer partnerships. Despite leaving Shark Tank without a deal, the company expanded its product line and gained traction for its sculpting swimwear designs aimed at body-positive fashion consumers. The brand continues selling online and maintains a strong digital marketing presence.
Where to Buy TA3 Swim
HiccAway – Hiccup treatment straw
| ASKED FOR | GOT | SHARK |
| $250,000 for 10% | $250,000 for 20% | Mark Cuban |
Entrepreneurs: Dr. Ali Seifi, Amanda Azarpour, Victor Feldberg
Product Overview
HiccAway is a revolutionary new product that could be the answer to your hiccup woes. This innovative straw is designed to stimulate nerves in the mouth and throat, helping reduce the occurrence of hiccups without the need for medication or other traditional remedies. The straw’s unique design allows users to breathe normally while inhaling and exhaling – something not possible with many traditional treatments.
The HiccAway straw works by stimulating nerve endings around the tongue, throat, and diaphragm, which can induce temporary paralysis of these muscles – effectively stopping hiccups in their tracks. It also helps relax tension in these same muscles, which can help prevent future episodes. Plus, its small size makes it convenient for on-the-go use or home storage, so you’ll always have a quick fix for those pesky hiccup episodes!
The product is:
• Clinically studied
• AMA journal referenced
• Dishwasher safe & reusable
• Simple and non-pharmaceutical
HiccAway is dishwasher safe and reusable. Remove the cap of the HiccAway and place it on the top shelf of the dishwasher. Alternatively, you can hand-wash it.
This medical device was invented by American doctor Dr. Ali Seifi and developed to cure 92 instances of hiccups, as acknowledged by the American Medical Association’s journal and featured on the ABC’s Shark Tank show.
Mark Cuban doubled the equity ask, reducing valuation but backing the medical credibility.
2026 Status: As of 2026, HiccAway remains widely available through ecommerce platforms including Amazon and the company’s official website. The clinically designed hiccup-stopping straw continues to attract consumer interest due to its simple, science-backed approach to solving a common problem. The product gained additional exposure after Shark Tank and remains one of the episode’s most practical utility-focused innovations.
Where to Buy HiccAway
Interested in more Shark Tank kitchen products? Explore Mark Cuban’s largest food and restaurant investments.
Tristen Ikaika Jewelry – rings made from recycled materials
| ASKED FOR | GOT | SHARK |
| $250,000 for 5% | $250,000 for 15% | Kevin O’Leary |
Entrepreneurs: Tristen Amal Ikaikamaikai’ikaneokalani Persons, aka Tristen Ikaika
Product Overview
Tristen Ikaika Jewelry is a socially conscious jewelry line that creates fashionable rings made from recycled utensil materials. The rings are made entirely by hand with utensil handles and individual customizations to suit the customer’s personal preferences.
The company’s ethos is all about reducing environmental impact while creating unique designs. Featuring handcrafted rings with intricate detailing, modern patterns, and bold colors, Tristen Ikaika offers a range of styles to meet everyone’s needs and tastes.
The rings are made entirely by hand with utensil handles and individual customizations to suit the customer’s personal preferences.
The brand gained traction through:
• Strong Instagram engagement
• Personal storytelling
• Limited batch drops
• Community interaction
Tristen posts inspirational stories, such as instructions on how he makes his rings, polls his followers to identify ring names in his latest collection, and requests respondents’ suggestions for these rings. He’s discovered that, by interacting directly with followers on Instagram, they’ve been even more loyal and enthusiastic.
Kevin O’Leary negotiated equity from 5% to 15%, significantly compressing the $5M valuation.
2026 Status: As of 2026, Tristen Ikaika Jewelry continues operating as a social media-driven jewelry brand known for handcrafted rings made from recycled materials. The company maintains strong engagement across platforms like Instagram and TikTok, where the founder showcases the ring-making process and interacts with the brand’s community. The business continues selling limited-run pieces through its ecommerce store while maintaining its sustainability-focused brand identity.
Where to Buy Tristen Ikaika Jewelry
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Industry Breakdown – S13E12
• Beauty / Skincare: 1
• Apparel (Swimwear): 1
• Medical Device / Consumer Health: 1
• Sustainable Jewelry / Fashion: 1
Compared to other Season 13 episodes, Episode 12 leaned toward:
• Premium DTC consumer brands
• Social media-driven growth
• Clean beauty & sustainability trends
• Medical utility product validation
Did the Deals Close After Filming?
Shark Tank deals are subject to due diligence.
As of 2026:
• Tania Speaks appears operational
• HiccAway remains widely distributed
• Tristen Ikaika Jewelry continues active sales
• TA3 Swim grew without Shark backing
There is no public evidence that the on-air deals failed to close.
Shark Strategy Patterns in Season 13 Episode 12
Mark Cuban gravitated toward:
• Mission-driven brands
• Science-backed products
Kevin O’Leary:
• Structured valuation compression
• Focused on brand leverage and margins
This episode reinforced:
Brand + Proof + Margin = Deal Potential
🏆 Best Deal of Season 13 Episode 12
HiccAway stands out strategically.
Why?
• Medical credibility
• Simple, low-cost product
• Mass-market utility
• Clear Amazon scalability
Tania Speaks had brand power.
HiccAway had problem-solving power.
Utility often outperforms aesthetics long-term.
Final Thoughts on Shark Tank Season 13 Episode 12
Shark Tank Season 13 Episode 12 delivered a strong mix of premium branding, medical innovation, and sustainability-driven entrepreneurship.
With three out of four entrepreneurs securing deals, the episode achieved a 75% deal conversion rate — a solid performance for Season 13.
Episode 12 reinforced a clear Shark Tank pattern:
Mission attracts attention — proof closes deals.
From certified organic skincare and a clinically designed hiccup solution to handcrafted recycled jewelry, the winning pitches combined emotional storytelling with tangible product validation.
The takeaway?
Strong branding opens doors.
Demonstrated functionality and margin potential seal the investment.
Episode 12 proved that when passion is backed by performance, the Sharks lean in.
Don’t miss:
• Shark Tank Season 13 Episode 20
• Shark Tank Season 13 Episode 22
• Full Shark Tank Season 13 Guide
Frequently Asked Questions About Shark Tank Season 13 Episode 12
What companies appeared on Shark Tank Season 13 Episode 12 S13E12?
Tania Speaks Organic Skincare, TA3 Swim, HiccAway, and Tristen Ikaika Jewelry appeared on Shark Tank Season 13 Episode 12.
Who got a deal in Shark Tank Season 13 Episode 12?
Tania Speaks Organic Skincare, HiccAway, and Tristen Ikaika Jewelry secured investment deals. TA3 Swim did not receive funding.
What was the largest deal in Episode 12?
The largest deal was $400,000 for 15% equity in Tania Speaks Organic Skincare from Mark Cuban.
How much total money was invested in Episode 12?
A total of $900,000 was invested across three companies during Shark Tank Season 13 Episode 12.
Did TA3 Swim get a deal on Shark Tank Season 13 Episode 12?
No, TA3 Swim did not secure a deal. The Sharks expressed concerns about valuation and competition within the swimwear market.
Which company gave up the most equity in Episode 12?
HiccAway gave up 20% equity to Mark Cuban in exchange for a $250,000 investment.
Who was the guest Shark in Season 13 Episode 12?
The Sharks in Episode 12 were Mark Cuban, Kevin O’Leary, Lori Greiner, Barbara Corcoran, and Daymond John.
What made the HiccAway deal notable?
HiccAway was backed by clinical validation and medical credibility. Mark Cuban doubled the equity ask from 10% to 20%, reducing the valuation while investing $250,000.
Which industries were represented in Episode 12?
Episode 12 featured businesses in organic beauty, inclusive swimwear, consumer medical devices, and sustainable fashion jewelry.
Which companies from Shark Tank Season 13 Episode 12 are still in business?
As of 2026, Tania Speaks Organic Skincare, HiccAway, and Tristen Ikaika Jewelry appear to remain active. TA3 Swim continues operating as a direct-to-consumer swimwear brand.
Is HiccAway still available in 2026?
Yes, HiccAway remains available online and through major ecommerce platforms, including Amazon.
Is Tania Speaks Organic Skincare still operating?
Yes, the brand continues selling certified organic skincare products through its ecommerce channels.
What happened to TA3 Swim after Shark Tank?
Although TA3 Swim did not secure a deal, the brand continued to grow its direct-to-consumer presence post-show.
Did all deals from Shark Tank Season 13 Episode 12 close after filming?
While Shark Tank deals are subject to due diligence, there is no public evidence that the on-air deals for Tania Speaks, HiccAway, or Tristen Ikaika Jewelry fell through.
What was the highest valuation in Episode 12?
Tristen Ikaika Jewelry entered the Tank with a $5 million valuation, asking $250,000 for 5% equity.
